Want to know a secret? I’m not good at promoting my own books. Okay, that’s not really a secret, but it got your attention, and that’s the first step in my effort to self-promote.
Since my latest contemporary romance, ALL THAT MATTERS, will be available September 9 wherever e-books are sold, it’s high time I got the word out, don’t you think?
Most authors in the know have successfully embraced all the necessary social media tactics with ease and their names are a daily presence online. Twitter, Facebook, newsletters, blogs, groups and loops...you name it. I’m told a networking talent is imperative in these digital days. Say what?
I decided I’d better do something different to make my presence noticed. Something big! After all, ALL THAT MATTERS launch date is September 9. But, where to start? I had no clue.
First, I thought about hiring an airplane that skywrites. I tried imagining “ALL THAT MATTERS COMING SEPTEMBER 9” written in fluffy white script against a true blue sky. Ingenious, right? But what if it rained, and how would I decide which city to fly over? I sure can’t afford to cover the whole U.S.A.
Next, I considered wearing a sandwich board with “ALL THAT MATTERS COMING SEPTEMBER 9” emblazoned front and back in neon lettering. I’d walk through the neighborhoods where everyone could see me, then I remembered there aren’t any ‘hoods out here, so who’s gonna see me...the livestock. They can’t even read.
Television and radio ads, billboards, maybe? Nope. Working on a budget here, folks. Word of mouth? Well, yeah. My entire family is taking care of that.
So, is an online presence my only choice? If I spend my writing time on book promotion, when do I get to write those books? My days of multi-tasking ended when I retired. So here’s the solution I came up with and it’s a sure-fire winner. I have a Virtual Assistant now to keep my social network updated. Yes, indeed, thanks to My Girl Friday ~ VA, a huge load of worry has been lifted off my shoulders. Now I can concentrate on writing the next book—and the next.
Oh, I’ll still make time to chat with you here at the back fence every Thursday, so I hope you’ll be here. In fact, next Thursday, August 25, I’m excited and honored to have talented cover artist, Patricia Lazarus, as my guest. She’s promised to share thoughts with us about the conception of those gorgeous, sexy covers—you know, like ALL THAT MATTERS, coming September 9. You won’t want to miss this chance to meet Patricia and leave a comment or ask her a question.
So until then, I’ll see you back here next Thursday if the good Lord’s willing and the creek don’t rise.